The idea behind strategy is to take considered and purposeful action. It’s all too easy to end up as a busy fool, diving straight in to business delivery activity because it makes us feel like we’re doing something, but ultimately not achieving the results we want. We would strongly recommend putting the time aside to develop your strategy for the year if you want to make real purposeful progress towards achieving your business vision.read more
“A journey of 1000 miles begins with a single step” Lao Tzu (Chinese Philosopher) The creation of a business can certainly seem like a 1000 mile journey. And on such a long journey there will be numerous challenges, distractions and re-routing. Amongst all of this one...read more
The vital (and often missed) step to continuous business improvement and success as a Small Business Owner
If you want to be the best you can be and build the best business you can, then the “review” is an essential part of your development process.
As a Small Business Owner, reviewing your own performance, reviewing how your business is doing overall, as well as in the different functions, and reviewing your teams’ performance (overall and as individuals) are all vital to success.read more
Networking has a number of purposes so the possible positive outcomes can be varied.
It can be a great way to:
– Meet potential partners who can help you accelerate your business
– Find clients either through direct contact or through referral.
– Do market research and test your ideas
– Find your own suppliers
– To get out of isolation and mix with other business people
– Find advice and support
There are the less tangible benefits of networking that can make it worthwhile no matter what but if ultimately you are looking to increase leads and sales, then if you don’t put some thought into your networking strategy and approach it in the right way to achieve these tangible outcomes, it can result in a big waste of time . And if it isn’t at least paying for itself, a waste of money!read more
Here at Engineering Business Growth we’re all about helping our clients get their “ducks in a row”. But why do ducks swim in a row and why do you need to get your “ducks in a row” as a Small Business Owner? Find our more on this video blog…read more
The recent outcome of the referendum on Brexit has, undoubtedly caused a state of uncertainty in the UK. Some major questions now hang over our nation – will we still have access to the single market? Will the UK as we know it continue to exist? What will the economic landscape look like once we are out?read more
Knowledge is a key component in the sales and marketing framework of any business. These days, the majority of businesses operate in an extremely competitive and crowded market, and staying ahead of your competitors can be a major challenge. The more knowledgeable you are in your own field, and the more knowledgeable you are about your customers’, their needs and the problems you solve for them, the greater the edge this can give you over your competitors.read more
Identifying your target market is about reversing this process. It’s about deciding who you want to bite, for what purpose, and then tailoring your message, your approach, your style and your medium to have the greatest possible likelihood of engaging that audience.read more
The reason our clients bought into our ‘Marketing Strategy & Campaign Planning’ coaching programme is because they wanted clarity in terms of where to focus their efforts and to know what to do on a day to day basis to start getting the leads, prospects and sales needed in their business to be able to grow and move towards their business ambitions.read more
So often when people want to improve their utilisation of time, the focus is on tactical time management, organisation of workflow and the “to do lists”. Of course developing skills in these areas are foundations of success for anyone, but as a Small Business Owner you have a different set of circumstances; you are leading a business, you are not an employee and you don’t have the luxury of the support and resources in bigger companies.
Therefore there is a bigger picture to successful time utilisation (or lack of) that we are exploring here.read more
Due to the highly demanding nature of running your own business, It’s essential that one of the most important and valuable assets that you have at your disposal, is utilised as wisely as possible – Your TIME.
Yet despite the immense value of time, so many Small Business Owners find themselves distracted by issues and problems that have an unnecessary impact on their time.
Unless “time” is being invested in the activities that will help you achieve more of what you want in your business and life, you could say you are wasting time because it’s gone forever, it’s finite and you are not getting the return on your investment you hope for!
So it’s essential to figure out where you are wasting time and hopefully the following list will help you with that, and then reduce the waste, it’s as simple as that!
As a small business owner you tend to be the beating heart of your business, connected to and having an impact on all aspects of the rest of the business body. As a result your PERSONAL PERFORMANCE probably has the biggest role to play in determining whether you are successful or not.
juggler-888901_640Your performance is essential to getting your business off the ground and to a level where you are making a sufficient return on the financial, the emotional (blood sweat and tears) and the time investment you have put into it so far. However this can be incredibly challenging with many roles to play as a Business Owner, so much to do and a variety of different priorities to juggle, so working hard to make sure you’re performing at your best is key to the success of your business.read more